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As cyberattacks advance in their sophistication and frequency, traditional cybersecurity defenders-the firewalls, antivirus software, even intrusion detection systems-are no longer sufficient in protecting companies. Organizations are bound to face advanced persistent threats (APTs), ransomware, as well as insider attacks in 2024 that often go undetected by automated detection tools. This makes proactive cybersecurity a dire necessity. According to new research findings, the average amount of time taken before it is possible to detect a breach stands at more than 200 days, which is a very lon

As the holiday season nears, businesses gear up to maximize operational efficiency, enhance customer interactions, and streamline processes. Artificial intelligence (AI) has become crucial in meeting these objectives, especially when customer activity reaches its peak. However, AI’s capabilities also bring essential questions: Will it serve as a valuable ally to simplify holiday operations and delight customers, or could it jeopardize customer trust and brand reputation? This article examines AI's role this holiday season, highlighting its benefits as a powerful asset yet acknowledging the co

Augmented analytics represents a groundbreaking approach that integrates artificial intelligence (AI) and machine learning (ML) to unlock deeper insights from data. By automating data preparation and uncovering hidden patterns, it generates actionable recommendations that address the shortcomings of traditional BI systems. The driving forces behind this innovation include the explosion of data volumes, advancements in AI, and heightened customer expectations for faster, smarter decision-making.

Netskope offers a unique capability to deeply inspect network packets (post-decryption) and understand the interactions between users and the SaaS applications they use. This enables the application of granular policy controls to regulate specific actions, such as downloading, uploading, editing, posting, or creating content within any application. However, it’s essential to avoid imposing such restrictions on critical business applications like corporate email or OneDrive that employees rely on for their daily tasks.

Large Language Models (LLMs) are transforming the business landscape, particularly in sales. These advanced AI tools harness data to deliver valuable insights, revolutionizing how sales teams interact with customers, generate leads, and develop innovative sales strategies. This article explores how LLMs enhance efficiency, personalization, and strategic depth in sales operations. "LLMs are just beginning to revolutionize the sales process," said Logan Kelly. "While they currently automate routine tasks, their future potential lies in predicting customer needs, delivering hyper-personalized st

In today’s era of distributed work, the seamless delivery of borderless digital applications and services is essential. Powered by the cloud and secured through high-performance networks, these solutions must provide best-in-class user experiences. To achieve this, organizations require real-time visibility and insights into data flows across their extended enterprise networks. Coupled with robust People, Process, and Technology safeguards, this ensures data security both in transit and at rest. These measures are critical for protecting data, maintaining privacy, complying with regulatory ma

In 2024, the cybersecurity realm has opened new doors to new vulnerabilities and attack techniques. As attacks become more sophisticated and dynamic, traditional defense mechanisms fail to provide protection. Therefore, to effectively combat these challenges, CISOs and IT leaders need to analyze the current situation and mitigate threats in real-time. As we look ahead to 2025, likely, the concerns faced by CISOs and IT leaders in 2024 will potentially worsen. However, for a handy deep dive into tackling cyber attackers, this roundup of AITech Park articles on the cybersecurity topic offers gu

Chase Doelling has spent over a decade in the tech industry, in cloud computing and cybersecurity. Over that time, Chase has been able to indulge a passion for all things identity-related, and JumpCloud has been a perfect fit. JumpCloud’s mission to simplify and secure IT management for businesses of all sizes—especially for the traditionally overlooked small and medium-sized enterprises (SMEs)—is unique, and Chase would argue they’re uniquely good at it. Chase's role is to help shape the product vision to ensure they’re meeting the evolving needs of their customers in an increasingly complex

The advent of AI-powered adaptive commerce is transforming B2B e-commerce for enterprises across various sectors. Beyond merely enhancing customer insights or product recommendations, AI is now driving a new approach that blends physical and digital realms—often referred to as “phygital.” By integrating AI into physical environments, B2B e-commerce firms are crafting seamless and engaging shopping experiences that bridge online and offline spaces. Here’s how AI-driven physical technology is disrupting B2B e-commerce, along with tips based on our experience.

Frederik Steensgaard is the Chief Executive Officer and Co-Founder of BeCause, a startup enterprise software company that enables sustainability data to flow simpler, faster, and cheaper for travel companies. The company’s AI-powered sustainability hub allows companies to collect and communicate their sustainability efforts in one place, empowering them to make sustainability a regular part of their operations and a competitive advantage for their business. Frederik is also an elected member of the Climate Committee at the Confederation of Danish Industry, where he contributes to discussions

The year 2024 has been marked by significant advancements in technology, particularly in AI, IoT, and cybersecurity. What once seemed like the stuff of futuristic movies has now become integral to our modern world. The convergence of these technologies has sparked creativity, collaboration, and caution, from developing ethical frameworks for AI to exploring how smart tech can enhance the holiday season. As AI continues to evolve, ethical concerns have moved beyond researchers and technologists, becoming a top priority for business leaders. Executives now face the challenge of integrating ethi

In today’s fast-paced environment, it’s not about how much data you collect but how effectively you use it. Smart data is not just big data—it’s better data: focused, relevant, and actionable. By filtering out the noise from millions of data points, businesses can uncover insights that predict customer behavior, optimize processes, and reveal new opportunities. Companies leveraging smart data report a 20% increase in customer engagement and significant reductions in operational inefficiencies. The Smart Data Revolution isn’t a passing trend; it’s the future. And the first step toward embracin

Marketing communication has evolved dramatically over the past decade. As customer expectations rise, they now demand highly personalized, on-demand solutions at an organizational level. This is where artificial intelligence (AI), particularly conversational AI, comes into play. But is AI fully leveraging its potential to transform business-customer relationships? Let’s explore how Conversational AI is disrupting the landscape and why it’s rapidly becoming an essential tool across industries. Talking AI technologies include all the interfaces expanding from simple live chatbots to highly deve

Large Language Models (LLMs) have become a transformative force in artificial intelligence, showcasing remarkable abilities in natural language processing and generation. Their capacity to understand, interpret, and produce human-like text has unlocked new possibilities across various sectors, including healthcare, finance, customer service, and entertainment. According to McKinsey, generative AI technologies like LLMs are expected to contribute trillions to the global economy. Despite their immense potential, building sophisticated LLMs necessitates a confluence of factors, including substan

In today’s digital era, cloud computing has become a cornerstone of application modernization and digital transformation. By 2025, it’s anticipated that over 85% of organizations will adopt a cloud-native approach for application development. Yes, you read that correctly! The primary goal of this approach is to streamline development processes, enhance scalability, and boost agility. Unlike traditional methods, cloud-native development doesn’t follow rigid rules. Instead, it focuses on addressing unique business challenges and leveraging the most suitable software solutions.

Having spent many years immersed in IT and information security, I can confidently say it has been a rewarding journey. Over time, I’ve observed a significant shift in how organizations perceive cybersecurity. It has gained prominence and relevance, with the role of the Chief Information Security Officer (CISO) evolving positively. CISOs are no longer seen as mere “blockers” but as agents of change who actively contribute to business decisions, enhance visibility, and drive impactful organizational outcomes.

Delivering an improved digital employee experience (DEX) has become a top priority for many enterprise IT leaders, as it directly influences productivity, employee morale, and other critical aspects of business success. However, many organizations still lack the necessary visibility into their IT ecosystems to fully understand how digital tools impact employee experiences and productivity. This gap often hinders efforts to effectively manage the digital workplace and provide employees with an exceptional experience.

Acquiring banks often face the challenge of balancing merchant satisfaction with risk management. On one hand, they aim to keep merchants happy by enabling quick payouts. On the other, they must protect themselves from financial losses if a merchant's risk profile unexpectedly shifts. Dynamic risk assessment plays a crucial role in safeguarding acquirers while supporting businesses with the liquidity they need to operate smoothly. Here’s how Feedzai’s Dynamic Risk Assessment, available as an add-on to its Merchant Monitoring solution, helps acquirers mitigate risk while ensuring merchants mai

Fraud is already a complex challenge, but merchants face an additional hurdle: first-party fraud perpetrated by their own customers. Unlike second- or third-party fraud, first-party fraud occurs when consumers use their legitimate payment credentials to commit dishonest acts for personal gain. This creates a significant challenge for acquiring banks and payment service providers (PSPs) in assisting merchants with fraud prevention. To effectively support merchants, acquiring banks must develop a thorough understanding of how first-party fraud operates. This article explores how acquirers and P

Feedzai, the world’s first RiskOps platform, has achieved two significant accolades from Chartis Research. We are proud to be recognized as the leading AI-driven anti-fraud platform and to rank among the top 5 overall in the prestigious RiskTech AI 50 2024 rankings. These achievements underscore Feedzai’s pioneering role in leveraging artificial intelligence and machine learning to advance financial risk management. With an AI-first approach, our technology is designed to swiftly adapt to emerging fraud and scam patterns.